Retail Today with Bob Phibbs, The Retail Doctor

Emily asked about the use of props in a display. “Is it worth it to spend a certain amount (%) on props that will not be for sale, to make your displays look good?” The easy answer is yes. At least $100 a month should be allocated for small stores.
But creativity is the key. We have a whole merchandising section in my online retail sales training platform, SalesRX.com

David asked, How different types of questions uncover needs and help customers get to the right products feeling confident they are making an informed choice. It's a bit more complicated than that. To find out more how to train your crew, visit SalesRX.com, my online retail sales training program.

The news isn't going to get better anytime soon. How you help customers distance themselves from stress gets them to buy more. 

If you work in photography or jewelry you're used to working from behind the counter. Here's the thing, any furniture or obstacle between you and the customer limits your ability to bond. 

After a big weekend it feels great but don't get lazy. Resetting your store is a necessary not only for shoppers but employees.

It's here! The official start to the holiday season! Enjoy it and use this day to be positive, not complain. 

A great day to remind yourself it's not about work and tomorrow but being in the moment. Here's what to do on this special day. 

So many retail front line associates pride themselves on taking whatever time is necessary for a customer. But when the big crowds hit, what do you do then? Glad you asked.

So many retailers don't train their staff so those associates don't think about what they could be saying that gets in their way of the customer buying. Here's today's selling tip. 

Reviews drive search engine results so use this tip to get your share of ecstatic customers sharing their joy at working with you.