Do Your Retail Shoppers Have Their Hands Full? Help Them Out! | Retail Today With Bob Phibbs, the Retail Doctor - Flash Briefing

You know, shoppers only have two hands. And a lot of times we let them walk around without picking up items. And what we don't realize is that that actually stops their ability to buy. So today I want you to go through and give shoppers a basket. Yeah, that's it. Your goal is to free up their hands. 

So if you're a clothing store, maybe you don't have baskets, but your goal would be to say, here, let me take this and I can put it on the counter while you look, make sure you don't walk around the back of the counter though because you want to be available to them. Or they could take the apparel from them and say, let me start the fitting room. 

But so many times we forget that shoppers whose hands are full, I have pretty much stopped being able to pick anything up. So today I want you to hand a basket or take their clothes so your shoppers can buy more.

If you love what you heard on Retail Today, connect with Bob by visiting retaildoc.com or send a message to bob@retaildoc.com. Thanks for listening!

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